CUSTOMERS at the Tesco store in Kingsteignton are being invited to donate toys to support the Salvation Army’s appeal for Christmas.

Up until December 15 the superstore is holding a collection for new and unwrapped toys to donate to the appeal which will help local children in need.

Volunteers from the Salvation Army will then assist in distributing the toys to local youngsters.

Bev Perrins, who is the community champion at the Kingsteignton Superstore, said: 'We take a lot of pride in supporting our community during the year.

'This year’s toy donation campaign is a fantastic way for customers to help local families and ensure children in our community have something to open on Christmas Day.

‘We are so grateful to our customers who donate what they can to help bring a little festive joy to local families this Christmas.’

For the campaign, the Kingsteignton Superstore store has a dedicated toy donation point where customers can donate new, unwrapped toys purchased in store.

Claire De Silva, Head of Communities at Tesco, said: ‘Our stores across the country are committed to supporting local children and their communities year-round. And thanks to the incredible generosity of both our customers and colleagues the annual toy donation campaign proves to be a wonderful way to make a real difference at Christmas.

'It really is great to see the Kingsteignton Superstore partnering with the Salvation Army this year to help ensure that every child experiences the magic of Christmas.’

Last Christmas Tesco generous customers donated a massive total of 125,000 toys, with the retailer hoping to beat that very impressive number this year.